Press Release Writer

    1

    Generate polished, media-ready press releases with proper AP style formatting and distribution guidance.

    $5

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    Works with the AI tools you already use

    Claude CodeClaude CodeCursorCursorCodex CLICodex CLIGitHub CopilotGitHub CopilotGemini CLIGemini CLI+20 more

    Press Release Writer

    Example session with this skill installed

    I'm launching 'Atlas Grid,' a carbon-tracking software for logistics firms. We're based in Denver. Launching Oct 12, 2025. I'm the CEO, Mark Vance. It reduces reporting time by 40 percent.

    • Read your context and instructions
    • Compiled the press release writer

    I have drafted your full press release package for the Atlas Grid launch, adhering to AP Style guidelines and emphasizing the 40 percent efficiency gain.

    Press Release Package: Atlas Grid Launch

    FOR IMMEDIATE RELEASE

    Atlas Grid Launches Carbon-Tracking Software to Cut Logistics Reporting Time by 40 Percent
    Denver-based startup automates sustainability compliance for global shipping and freight companies

    DENVER, Colorado — October 12, 2025 — Atlas Grid today announced the launch of its specialized carbon-tracking platform, a software solution designed to help logistics firms automate environmental impact reporting and reduce administrative overhead by 40 percent.

    The platform integrates directly with existing fleet management systems to capture real-time emissions data. By replacing manual spreadsheets with automated data pipelines, Atlas Grid allows freight forwarders and carriers to meet tightening international shipping regulations without increasing headcount.

    "Logistics providers are facing unprecedented pressure from regulators to prove their sustainability claims," said Mark Vance, CEO of Atlas Grid. "We built this platform to turn a complex compliance burden into a streamlined, automated process that saves hundreds of hours every quarter."

    Available starting today, the Atlas Grid platform offers tiered pricing based on fleet size. Early adopters including several regional freight carriers have reported significant reductions in reporting errors during the beta phase.

    About Atlas Grid
    Atlas Grid is a Denver-based climate tech company providing automation tools for the logistics industry. Founded in 2024, the company focuses on bridging the gap between operational efficiency and environmental sustainability. For more information, visit www.atlasgrid.io.

    Media Contact:
    Mark Vance
    CEO
    Atlas Grid
    mvance@atlasgrid.io
    303-555-0192
    www.atlasgrid.io

    Journalist Perspective Checklist

    • Number Check: YES (40 percent reduction in reporting time).
    • Trend Check: YES (Ties into global shipping and environmental regulations).

    Newsworthiness Assessment: The 40 percent time-saving stat is your strongest hook. Leads with a concrete ROI rather than vague "green" claims.

    Follow-Up Pitch Email

    Subject: Story: Reducing logistics carbon reporting by 40%

    Hi [Journalist's Name],

    I sent over a release last week regarding Atlas Grid’s new automation platform for logistics firms.

    Given your recent coverage of the new maritime emission standards, I thought your readers would be interested in how Denver-based firms are using automation to handle these specific compliance hurdles. We have data showing a 40 percent reduction in man-hours for reporting.

    I am happy to provide an interview with our CEO, Mark Vance, or share a demo of the reporting dashboard.

    Best,

    Mark Vance
    CEO, Atlas Grid

    Next steps

    1. Review the CEO quote for final approval.
    2. Distribute via PRLog.org (free) or EIN Presswire (paid) to hit tech and logistics desks.
    3. Send the follow-up pitch to journalists covering "Green Tech" or "Supply Chain" 3 days after the initial release.

    Connects securely to your tools. The creator never sees your data.

    What you get

    Draft AP Style press releases that meet professional editorial standards.Create personalized pitch emails to increase media response rates.Audit announcements for newsworthiness to avoid being ignored by editors.Standardize company boilerplates and media contact information.

    About this skill

    The problem

    Writing a press release that journalists actually read is difficult. Most drafts are buried in corporate jargon, fail to follow AP Style, or hide the actual news, leading to instant deletion by editors.

    Built with beginners in mind — share your news or announcement details in everyday language, and this skill crafts a polished, professionally structured press release. No PR or journalism experience required. Experienced communications professionals save time too: publication-ready formatting and AP-style structure on every draft means fewer revision cycles.

    What it does

    • Drafts professional press releases following strict AP Style guidelines, including headlines under 100 characters and proper datelines.
    • Constructs high-impact ledes that answer who, what, when, and where in the first sentence to grab immediate attention.
    • Performs a "Journalist Perspective" audit to verify newsworthiness and strips out unprovable superlatives like "best-in-class."
    • Generates personalized follow-up pitch emails tailored to specific journalist beats to increase the chances of coverage.
    • Provides a distribution strategy covering both free and premium wire services based on your specific budget.

    Why this beats prompting it yourself

    General AI prompts often produce generic, flowery marketing copy that editors ignore. This skill enforces specific PR industry standards, such as AP Style number formatting and "no Oxford comma" rules, ensuring your announcement looks professional from the first glance. It acts as a specialized media consultant, not just a writer.

    Use cases

    • Announcing a new product launch or service offering to trade publications.
    • Sharing company milestones, funding rounds, or strategic partnerships with local and national media.
    • Publicizing upcoming conferences, grand openings, or charity events.
    • Securing media coverage for industry awards or executive hires.

    Known limitations

    Requires the user to provide specific facts, quotes, and dates to be effective. It cannot conduct primary research or interview stakeholders for you.

    How to install

    Works the same in every agent - Claude, Cursor, Codex, Copilot and 20+ more.

    ~30 seconds
    1. 1

      Download the ZIP

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      Unzip into your skills folder

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    3. 3

      Ask your agent to use it

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