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Marketing Agent Skills
An agent skill for researching customers, shaping strategy, creating marketing content, and interpreting results — with claims grounded in evidence.
Free
Marketing Agent Skills
Example session with this skill installed
I’m building an AI assistant for ecommerce sellers. It uses each shop’s product information and policies to prepare replies directly in their existing chat interface. Sellers review and send initially, with automatic sending as the longer-term goal.
Help me structure the homepage around the questions a shop owner needs answered before signing up. Include a setup-to-first-reply demo, practical value, the path toward automation, support, pricing, and trial registration. Keep claims grounded in these capabilities.
- Read your context and instructions
- Compiled the marketing agent
| Order | Buyer’s question | What the page should show |
|---|---|---|
| 1. Opening | Will this help with my work? | Lead with automated customer support powered by shop knowledge. Clearly explain what the current version does. |
| 2. Product demo | What do I need to do to use it? | Show setup through the first suggested reply appearing directly in the existing chat composer. |
| 3. Practical value | Why spend time preparing shop information? | Connect that preparation to handling repeated questions, sharing product knowledge, and reducing repeated staff training. |
| 4. Automation and support | Why start with suggested replies? Who helps me? | Explain how reviewing replies helps assess readiness for automatic sending, and how to get support. |
| 5. Pricing | Do the cost and setup effort fit my shop? | Make pricing, usage limits, optional setup services, and terms clear. |
| 6. Trial signup | What happens after I submit? | Use a specific CTA, a short form with a clear purpose, and an explanation of the next contact step. |
Key decision: Put the demo near the top so visitors see the actual workflow before reading detailed explanations and pricing. They should understand the product without working through a long feature list.
Connects securely to your tools. The creator never sees your data.
About this skill
Marketing Agent Skills is an open-source agent skill for evidence-informed marketing work.
It helps agents turn customer and market evidence into grounded decisions and useful execution without inventing facts, overstating evidence, or unnecessarily reopening decisions that are already settled.
Use it for customer and market research, segmentation and ICP work, positioning, pricing and packaging, founder-led sales, messaging and copy, landing pages, email, brand identity, paid media, search and discovery, commerce, localization, experiments, and postmortems.
The skill is designed to keep larger marketing tasks coherent across research, decisions, and execution. It preserves approved positioning, product facts, claim limits, audience choices, and other resolved inputs while loading additional guidance only when an open decision actually requires it.
Key behaviors include:
Separate observation, interpretation, hypothesis, and decision. Keep claims within the available evidence. Distinguish qualitative recurrence from population prevalence. Distinguish attribution from incrementality and causality. Diagnose before selecting an intervention. Preserve settled decisions unless new evidence materially requires reopening them. Complete all active requested outcomes without turning final review into endless extra work.
A simple writing task can stay simple. A broader assignment can carry evidence, decisions, constraints, and unresolved questions from research through to the final marketing artifacts.
MIT licensed and maintained openly on GitHub.
How to install
Works the same in every agent - Claude, Cursor, Codex, Copilot and 20+ more.
- 1
Download the ZIP
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- 2
Unzip into your skills folder
Every agent reads skills from one folder on your machine. Drop the unzipped folder in there.
- 3
Ask your agent to use it
Restart the agent if it was already running. It picks the skill up automatically - no config needed.
Skills folder by agent
Click the path to copy it. Create the folder if it does not exist yet.
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