Market Research Pro

The problem

Founders and product managers often drown in raw customer feedback or surface-level market data without a clear way to prioritize features or positioning. Scattered notes and interview snippets fail to reveal the specific white space where a product can actually win.

What it does

• Analyzes qualitative data using the five-lens Buyer-Lens Framework to identify demand shapes and buyer jobs.
• Maps friction points in existing solutions to reveal exactly where competitors are failing users.
• Estimates willingness to pay by anchoring values to current alternatives and friction-removal premiums.
• Identifies specific white-space opportunities by connecting underserved buyer jobs with high-friction areas.
• Generates a prioritized "Next Moves" list to guide immediate product testing or development.

Why this beats prompting it yourself

General-purpose prompts often return generic marketing advice or vague personas. This skill enforces a strict logical sequence where every opportunity must be anchored to a specific friction point and buyer job found in your data, preventing "hallucinated" market gaps.

Use cases

• Synthesizing user interview notes into a formal market opportunity assessment.
• Analyzing competitor reviews to find unserved "jobs to be done" and pricing ceilings.
• Evaluating a new product idea against existing demand shapes before committing resources.
• Validating a pivot by comparing friction points across two different customer segments.

Known limitations

The skill does not perform live web scraping or primary data collection. It relies entirely on the quality and volume of the notes, quotes, or survey data you provide.