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- influencer collaboration scout
influencer collaboration scout
Evaluate influencer partnerships and plan creator campaigns using evidence-based scoring and risk analysis.
$5
Works with the AI tools you already use
influencer collaboration scout
Example session with this skill installed
I want to launch a $2,000 pilot campaign for a new vegan protein powder on TikTok. I'm looking at 'VeganFitJess' who has 50k followers. Help me decide if she's a good fit.
- Read your context and instructions
- Compiled the influencer collaboration scout
- Generated the document
I have analyzed the potential partnership with VeganFitJess for your vegan protein powder pilot. The primary decision is whether a $2,000 spend justifies the projected reach given the high uncertainty in her audience's conversion intent.
Decision Snapshot
The current evidence supports a high content fit, but the audience's purchasing intent remains a hypothesis. With a $2,000 budget for one creator at 50k followers, the CPM is $40, which is high for TikTok unless usage rights for ads are included. A research-first approach is recommended to verify engagement quality before signing.
1. Inputs & Assumptions
| Item | Value | Status |
|---|---|---|
| Product | Vegan Protein Powder | Verified |
| Budget | $2,000 | Verified |
| Candidate | VeganFitJess (50k followers) | Supported |
| Objective | Pilot / Initial Sales | Hypothesis |
| Target Audience | Vegan Fitness Enthusiasts | Hypothesis |
2. Analysis
| Dimension | Score | Evidence | Why It Matters |
|---|---|---|---|
| Content Fit | 5 | High alignment with vegan fitness niche. | Ensures the product looks natural in the feed. |
| Audience Fit | 3 | Follower count known; demographics unknown. | Targeting non-vegans would result in zero ROI. |
| Engagement Quality | N/A | Need to see comments-to-likes ratio. | High likes can be bought; comments show intent. |
| Cost Structure | 2 | $40 CPM is above market average for this size. | Reduces the margin for error on conversion. |
3. Key Risks / Gaps
- Engagement Authenticity: 50k followers is a common tier for bot inflation.
- Geographic Alignment: If her followers are outside your shipping zone, the spend is wasted.
- Usage Rights: It is unclear if the $2,000 includes the right to use the video in Spark Ads.
4. Recommended Next Move
Primary Action: Request a screenshot of her "Top Territories" and "Average Watch Time" from the last 30 days.
Supporting Actions:
- Negotiate 30-day whitelisting/dark posting rights into the $2,000 fee.
- Propose a $1,500 base + $500 performance bonus based on tracked link clicks.
5. Validation Plan
| Question | Evidence Needed | Cheapest Test | Pass Signal |
|---|---|---|---|
| Do followers buy? | Click-through data | Ask for past campaign Case Study | CTR > 1.5% |
| Is the audience real? | Comment sentiment | Manual audit of last 10 videos | >5 branded mentions |
Next steps
- Audit her last 5 TikTok posts for bot-like comments (repetitive emojis).
- Ask the creator for their audience location data.
- Draft a simple LOI focused on the performance bonus structure.
influencer-collaboration-scout.pdf
PDF · document
Example file from a real run - the skill writes it into your workspace.
Connects securely to your tools. The creator never sees your data.
What you get
About this skill
The problem
Vague influencer spreadsheets often lead to wasted spend on followers who don't convert. Marketers frequently struggle to distinguish between vanity metrics and actual commercial potential when planning creator partnerships.
What it does
- Evaluates creator candidates using an 8-dimension framework including audience fit, engagement quality, and repeatability.
- Calculates campaign economics to ensure the budget aligns with the expected product value and reach.
- Generates an evidence ledger that separates verified facts from assumptions and unknown risks.
- Provides a structured validation plan with pass/fail signals for low-cost testing before scaling spend.
Why this beats prompting it yourself
General prompts usually result in generic lists of "popular" influencers or basic outreach templates. This skill enforces an analytical rigour that forces you to confront high-impact uncertainties and evidence gaps before committing budget.
Use cases
- Vetting a list of creator candidates for a new D2C product launch.
- Designing a pilot campaign to test influencer marketing as a viable channel.
- Auditing a proposed creator partnership for brand safety and usage rights risks.
- Defining creator selection criteria for a specific target demographic.
Known limitations
Cannot access private social media analytics or internal creator dashboards. Does not provide legal contracts or handle actual outreach payments.
How to install
Works the same in every agent - Claude, Cursor, Codex, Copilot and 20+ more.
- 1
Download the ZIP
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- 2
Unzip into your skills folder
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- 3
Ask your agent to use it
Restart the agent if it was already running. It picks the skill up automatically - no config needed.
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