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Etsy Listing Conversion Scorecard
Find why one Etsy listing gets views, clicks, or favorites — but no sales.
Free
Works with the AI tools you already use
Etsy Listing Conversion Scorecard
Example session with this skill installed
My handmade ceramic mug has 150 views and 12 favorites this month, but 0 sales. Price is $35. My main photo is a clear shot of the mug on a wooden table. Why isn't it selling?
- Read your context and instructions
- Compiled the etsy listing conversion
Listing Conversion Score: 58/100 (Orange)
A 58 means buyers love the design (12 favorites!) but hit a trust wall at checkout.
| Sub-score | Score | Read |
|---|---|---|
| Thumbnail Stop Power | 65 | Good lighting, but lacks scale/lifestyle context |
| Title & Search Intent | 80 | Keywords are strong |
| Price Trust | 45 | $35 is premium; requires more proof of value |
| Buyer Confidence | 50 | Missing "in-hand" photos to show size/weight |
| Listing Clarity | 60 | Simple offer, but features are buried |
Top 3 reasons buyers don't buy:
- Size Uncertainty. Without a hand for scale, buyers fear it's too small for the $35 price.
- Generic Presentation. A wooden table doesn't justify a premium price point.
- Hidden Features. Benefits (dishwasher safe, lead-free) aren't visible in the first five seconds.
One fix today: Replace image #2 with a photo of yourself holding the mug to prove scale and quality.
This scorecard shows WHERE you leak buyers. For a full repair plan, use Etsy No-Sales Diagnostic Pro.
Connects securely to your tools. The creator never sees your data.
About this skill
Views, clicks, favorites — but no sales?
That's not a traffic problem. That's a conversion leak in one specific listing — and this scorecard finds it in 60 seconds.
What you get
Paste one listing (URL, title, price, thumbnail) and receive:
- Listing Conversion Score (0–100) across five vectors: Thumbnail Stop Power, Title/Search Intent, Price Trust, Buyer Confidence, Listing Clarity
- Top 3 reasons buyers click but don't buy — ranked, in plain language
- One fix to do today — concrete, doable in under an hour
Who it's for
Etsy sellers with a listing that gets attention but no orders. Works for digital downloads, handmade, POD — any category.
Need the full repair?
This scorecard shows you WHERE the listing leaks buyers. For every leak found, ranked, and turned into a prioritized fix plan, see Etsy No-Sales Diagnostic Pro.
How to install
Works the same in every agent - Claude, Cursor, Codex, Copilot and 20+ more.
- 1
Download the ZIP
Free skills download straight away. Paid skills unlock right after purchase.
- 2
Unzip into your skills folder
Every agent reads skills from one folder on your machine. Drop the unzipped folder in there.
- 3
Ask your agent to use it
Restart the agent if it was already running. It picks the skill up automatically - no config needed.
Skills folder by agent
Click the path to copy it. Create the folder if it does not exist yet.
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